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 CASE STUDY - PICK THE TOP PERFORMER

Learn how to optimize a web page by testing multiple variations around page components to determine which produces the highest conversion rates and least bounce rate.
 What is Your Choice For The Best Performer
With what you know about the product and the four page layouts, which one of the designs exhibited the lowest bounce rate and the most visitors proceeding on into the conversion funnel?
     1:
    		Short Copy,
    E-Mail Capture    		Short Copy with Only E-Mail Capture Before Clicking On To Conversion Funnel
     2:
    		Long Copy,
    E-Mail Capture    		Long Copy (approximately 3 times more) with Only E-Mail Capture
     3:
    		Short Copy,
    Long Capture    		Short Copy as In Test 1, With Multiple Fields in User Information Capture
     4:
    		Long Copy,
    Long Capture    		Long Copy as In Test 2, With Multiple Fields in User Information Capture

CASE STUDIES

HOME PAGE

CONVERSION RATES

OPTIMIZER CASE STUDY

THE OPTIMIZING STRATEGY

SAMPLE PAGES TO TEST

PICK THE TOP PERFORMER

OPTIMIZING RESULTS

PUSHING ONE STEP FURTHER

INFLUENCING FACTORS

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